Your Creative Growth Partner

Integrated strategy, design, motion, marketing, and digital execution. Built for businesses, creators, and teams who need senior creative leadership and real execution.

001/          Identity

NOT AN AGENCY.

A CREATIVE SANCTUARY.

Fractis Studios is a multidisciplinary creative studio built from decades of combined experience. We partner with businesses, creators, and ambitious projects to move people and drive momentum.

Strategy, design, motion, sound, and technology are all unified under one studio. We are a full creative growth partner that scales with you at any stage.

DESIGN

WEB DEVELOPMENT

CAMPAIGNS

PHOTOGRAPHY

VIDEOGRAPHY

SOCIAL MEDIA

VISUAL IDENTITY

DIGITAL

STRATEGY

SEO

COPYWRITING

BRANDING

DESIGN

WEB DEVELOPMENT

CAMPAIGNS

PHOTOGRAPHY

VIDEOGRAPHY

SOCIAL MEDIA

VISUAL IDENTITY

DIGITAL

STRATEGY

SEO

COPYWRITING

BRANDING

DESIGN

WEB DEVELOPMENT

CAMPAIGNS

PHOTOGRAPHY

VIDEOGRAPHY

SOCIAL MEDIA

VISUAL IDENTITY

DIGITAL

STRATEGY

SEO

COPYWRITING

BRANDING

002/          Reasoning

WHY FRACTIS?

An entire creative department – without the overhead.
Senior-led. Integrated. Built to partner. Designed to scale.

Clear Scope From Day One

Projects and retainers are defined upfront – with outputs, timelines, and costs aligned from day one.

Senior Thinking, Direct Access

You work with experts doing the strategy and execution – few layers, fast decisions, better outcomes.

Full Creative Execution

Branding, design, motion, web, and sound – all under one studio, moving in one direction & scaling with you.

Built for Real Growth

Everything we do is built a clear idea, designed to perform beyond launch and engineered for real-world performance.

003/          Industries

WHO WE BUILD FOR

From established brands to emerging worlds – we adapt to the scale, ambition, and complexity you need.

Growing Brands & Businesses

Corporate & Structured Teams

Video Games & Worldbuilding

Media, Film & Creative Projects

004/          Process

Shattered glass falling

WAYS TO WORK

Flexible ways to work with us – built around your goals.

One-Offs

Fast creative tasks. Strong Impact.

Small projects handled by a professional team for an affordable price when needed across any of our services.
Ideal for quick turnaround with smaller campaigns and projects, fixing internal teams’ mess or to test the waters before starting something bigger.

Project Based

Focused scope. Defined outcomes.

Clearly scoped projects with agreed milestones, timelines, and deliverables.
Ideal for launches, brand builds, campaigns, redesigns, or standalone initiatives. Often the first step before moving into a longer-term partnership.

Retainer

Ongoing creative partnership. Predictable momentum.

Ongoing access to senior designers, developers and other departments on a monthly basis.
Best for teams that need consistent creative output, fast turnarounds, and strategic continuity – without the cost or commitment of hiring full-time.

005/          Offerings

OUR SERVICE ARSENAL

Built to clarify, scale, and deliver – across brands, worlds, and experiences.
Each system can stand alone or operate together as a unified creative engine.

STRATEGY & CREATIVE DIRECTION

Before we design anything, we decide what actually matters.

  • Brand positioning & messaging

  • Audience and market clarity

  • Creative direction and decision frameworks

  • Alignment between business goals and creative output

BRAND IDENTITY & VISUAL SYSTEMS

Brands built to scale, not just launch. Assets crafted to impact.

  • Logo systems and visual identity

  • Typography, colour, and layout systems

  • Brand guidelines and usage rules

  • Assets designed for real-world application and growth

GRAPHIC DESIGN, MOTION & CONTENT

Work that looks good, communicates clearly, and carries weight.

  • Visual design for digital and social

  • Motion graphics and video assets

  • Content systems for campaigns and platforms

  • Design built as part of a wider system – not one-offs

WEBSITES & DIGITAL PLATFORMS

Digital experiences that are clear, usable, and built to perform.

  • Websites and landing pages

  • UX/UI design and structure

  • Performance-focused builds

  • Scalable platforms designed for growth and unique impact

MARKETING & CAMPAIGN EXECUTION

Brand creativity connected to outcomes. Not guesswork.

  • Launch and rollout campaigns

  • Content and marketing systems

  • Creative planning and execution

  • Measurable, adaptable campaign frameworks

OTHER CREATIVE SUPPORT SERVICES

Everything else you may need from a full creative department.

  • Original music and sound design for video, campaigns, and experiences

  • Software development and UI/UX design
  • Photography and videography shoots 

  • Brand printing, signage, clothing and physical branding

006/          Need More

PROOF & CREDIBILITY

Built on experience. Focused on what’s next.
Not new to the work – new as a studio.

Fractis Studios brings together senior creatives, designers, strategists, and technologists with decades of combined experience across branding, digital, media, entertainment, and product-driven environments.

Before formalising as a studio, our team has contributed to work spanning startups, established businesses, creative brands, content platforms, and long-form media – delivering results across industries and formats.

Here is a snapshot of what we have built:

Astral-Studios-website-brand-kit-portfolio
Full Rebrand • Website Overhaul • Brand Assets • Marketing

Astral Studios | 2025-Present

Established in 1991, Astral Studios is a long-standing production company repositioning for a modern, competitive market. We are leading a full brand and digital overhaul - redefining their identity, refining how their legacy is communicated, and rebuilding their website to better showcase their capability and body of work. Alongside this, we are developing a suite of brand and marketing assets to support ongoing growth and visibility across platforms.
Lilla-Hardware-website-brand-kit-portfolio
Full Rebrand • E-commerce Store • Retail Branding • Marketing • Photography

Lilla Hardware | 2026-Present

Lilla Hardware is transitioning from a local hardware supplier into a scalable retail and e-commerce operation. We are rebuilding the brand from the ground up and launching a custom online store designed to support nationwide reach and growth into larger distribution. The rollout includes full retail branding - from signage and in-store systems to staff apparel, alongside product photography and ongoing marketing to establish a consistent, recognisable presence.
Batho-Fusion-website-brand-kit-portfolio
Full Rebrand • Brand Assets • Marketing • Video • Fundraising Support

Batho Fusion (Formally Bizhub I.T Solutions) | 2025-Present

Bizhub IT Solutions came to us for a complete rebrand and strategy for aligning the company with a stronger focus on social impact and digital accessibility. Batho Fusion was the result. We created the new identity, messaging direction, and supporting brand assets to reflect this shift, along with marketing materials and video content to support outreach and fundraising efforts. The result is a clearer, more purposeful brand positioned for growth, partnerships, and community engagement.
Everdrift-coffee-brand-kit-portfolio
Brand Identity • Product Design • Store Direction

Everdrift Coffee Co (Concept Study) | 2025

Everdrift Coffee Co is a concept project exploring the development of a modern, lifestyle-driven coffee brand. We designed a full identity system, product packaging, and retail direction to demonstrate how a cohesive brand can extend across physical and digital environments. The project focuses on building a strong visual presence that supports both customer experience and long-term scalability.
Luna-and-Tide-brand-kit-portfolio
Brand Identity • Product Design • Marketing Direction

Luna & Tide Skincare (Concept Study) | 2025

Luna & Tide is a premium skincare concept built around calm, minimal, and ocean-inspired design principles. We developed the full brand identity, product range design, and marketing direction to create a cohesive and elevated brand system. The project demonstrates how considered design can shape perception, positioning, and consistency across a competitive beauty market.
Astral-Studios-website-brand-kit-portfolio
Full Rebrand • Website Overhaul • Brand Assets • Marketing

Astral Studios | 2025-Present

Established in 1991, Astral Studios is a long-standing production company repositioning for a modern, competitive market. We are leading a full brand and digital overhaul - redefining their identity, refining how their legacy is communicated, and rebuilding their website to better showcase their capability and body of work. Alongside this, we are developing a suite of brand and marketing assets to support ongoing growth and visibility across platforms.
Lilla-Hardware-website-brand-kit-portfolio
Full Rebrand • E-commerce Store • Retail Branding • Marketing • Photography

Lilla Hardware | 2026-Present

Lilla Hardware is transitioning from a local hardware supplier into a scalable retail and e-commerce operation. We are rebuilding the brand from the ground up and launching a custom online store designed to support nationwide reach and growth into larger distribution. The rollout includes full retail branding - from signage and in-store systems to staff apparel, alongside product photography and ongoing marketing to establish a consistent, recognisable presence.
Batho-Fusion-website-brand-kit-portfolio
Full Rebrand • Brand Assets • Marketing • Video • Fundraising Support

Batho Fusion (Formally Bizhub I.T Solutions) | 2025-Present

Bizhub IT Solutions came to us for a complete rebrand and strategy for aligning the company with a stronger focus on social impact and digital accessibility. Batho Fusion was the result. We created the new identity, messaging direction, and supporting brand assets to reflect this shift, along with marketing materials and video content to support outreach and fundraising efforts. The result is a clearer, more purposeful brand positioned for growth, partnerships, and community engagement.
Everdrift-coffee-brand-kit-portfolio
Brand Identity • Product Design • Store Direction

Everdrift Coffee Co (Concept Study) | 2025

Everdrift Coffee Co is a concept project exploring the development of a modern, lifestyle-driven coffee brand. We designed a full identity system, product packaging, and retail direction to demonstrate how a cohesive brand can extend across physical and digital environments. The project focuses on building a strong visual presence that supports both customer experience and long-term scalability.
Luna-and-Tide-brand-kit-portfolio
Brand Identity • Product Design • Marketing Direction

Luna & Tide Skincare (Concept Study) | 2025

Luna & Tide is a premium skincare concept built around calm, minimal, and ocean-inspired design principles. We developed the full brand identity, product range design, and marketing direction to create a cohesive and elevated brand system. The project demonstrates how considered design can shape perception, positioning, and consistency across a competitive beauty market.
007/          James Bond

“Shaken, not stirred”

008/          Origins

ABOUT US

Fractis Studios is a creative growth partner built by a creative and a strategist.

Founder & Creative Director, Daleen Breytenbach has many years of experience in creative entrepreneurship and design for businesses, companies, and indie projects; bringing deep creative expertise for many different industries.

Co-founder & Business Director, Adam Brooker comes from a formal business training and technology background, with experience managing teams, projects, systems, and digital operations within high-stakes sectors.

Together, we built Fractis to bridge the gap between strong creative thinking and real business outcomes.

We’re based in Johannesburg, South Africa and partner with clients locally and internationally.

We operate as a senior-led studio, supported by a trusted network of experienced designers, motion artists, developers, and specialists. We scale when needed, bringing talent to you – no matter the project.

Our work is rooted in clarity, strategy, and execution that holds up beyond launch day – whether we’re building brands, campaigns, digital platforms, or creative worlds.

009/          Philosophy

OUR PRINCIPLES

STRATEGY IS FOUNDATION

We first understand the problem, goals, and context that every brand, system, or campaign is built on.

FUTURE-FIRST THINKING

 We anticipate emerging trends and technologies to stay one step ahead of growth and creative evolution.

DESIGN WITH EMOTION

We craft narratives that resonate deeply, connecting human experience with visual storytelling.

PARTNER WITH TRUST

We work transparently and communicate clearly. Honest feedback, and long-term collaboration come first.

010/          Do it

GET IN TOUCH

START PROJECT

Build with clarity. Grow with intent.

Fractis works with teams who need senior creative leadership and execution aligned to real growth goals – not surface-level outputs.

We focus on work that moves brands forward: sharper positioning, stronger communication, and creative decisions made by professionals who understand impact.

JOIN FRACTIS

Collaborate. Learn. Build real work.

Fractis is a growing creative collective of designers, editors, developers, and sound designers working on real projects and clients.

Join our talent network to access paid opportunities, real experience, fun in-house projects, shared learning, and referral-based earning.